There’s a myth that still hangs heavy in the Creator world: the only way to make real money online is by growing a massive audience.
But if you’ve ever tried to beat the algorithm or waited for your follower count to hit some imaginary “success” threshold, you already know how exhausting – and limiting – that belief can be.
We’re here to tell you the truth: you don’t need a big following. You need the right strategy, tools, and mindset.
And no one proves that better than RockPorch Creator Deita Harris.
What Makes You Monetizable Isn’t Your Audience Size
Let’s clear this up once and for all: your follower count is not your value. The right people, the right niche, and real engagement? That’s what drives sales.
“I only have 1,600 [followers], not 16,000. And I still make consistent commissions.”
This isn’t a fluke… it’s the result of knowing who you’re speaking to and serving them well. Whether it’s 16 people or 16,000, your impact comes from how connected your audience feels to what you share.
And that’s exactly what makes Deita’s story so powerful: she’s proof that trust converts more than traffic ever could.
How to Sell Without Feeling Like a “Product Pusher”
Many Creators worry that monetizing means “selling out.” But that only happens when the products you promote don’t align with your values or your voice.
Deita’s approach is refreshingly simple… and deeply authentic.
“People are going to ask you for your opinion anyway. So as long as you’re talking about things that matter to you, sharing becomes even easier.”
Whether it’s a life jacket for her dog or a favorite paddleboard, Deita doesn’t sell… she shares. And when she does? People listen, because they trust her.
In fact, her first affiliate sale didn’t come from a slick campaign. It came from a simple group text.
“I was shopping for our ski trip and found a great deal. So I created my affiliate link and dropped it in my family group chat. That was my first sale.”
Let that sink in: you don’t need to be an Instagram expert to start earning. You just need to know how to help the people around you.
Real Revenue Comes from Real Relationships
Deita’s monetization strategy isn’t complicated. She creates content around the things she loves, like outdoor adventures with her dog, and makes it easy for others to find and shop those recommendations.
“I love finding good deals and I’m kind of known in my family and my group of friends as the deal finder.”
That’s her zone of genius. And she uses it to build affiliate income, connect with aligned brands, and make her content work for her.
She also listens to her audience. When she asked what they wanted more of, the answer was unanimous: dog adventures.
“I used to resist niching down, but every time I ask my audience what they want to see, it’s always ‘dog adventures.’ That’s what converts.”
The lesson? Clarity converts. When you know your niche, you know what to create, what to promote, and who you’re serving.
RockPorch Makes It Easier to Show Up… and Get Paid
Monetizing as a small Creator often means jumping through hoops for brand approvals, dealing with delayed commissions, or managing multiple confusing platforms. Not here.
When Deita found RockPorch, she found momentum.
“I signed up on August 19th. By August 25th, I had already made my first RockPorch dollars.”
No waiting. No gatekeeping. Just access to the tools, support, and community you need to earn authentically.
And it’s not just about the money. It’s about the mindset shift that happens when you realize: yes, I can do this.
“I started as a meek, shy girl just learning the ropes… and now I show up every week and make consistent commissions.”
Through weekly Creator Connect calls, hands-on support, and a platform built for people (not just performance), RockPorch is here to help you grow… at your pace, with your voice, and on your terms.
Final Thoughts: Build the Business, Not Just the Brand
If you’re a passion-driven Creator who’s tired of waiting for the “right time” or the “right follower count,” let this be your sign: you’re ready now.
Deita didn’t wait for validation… she started. And that decision continues to pay off.
So what would happen if you gave yourself permission to do the same?
Make sure to follow along with Deita’s journey here and watch the full recording of our chat with Deita!
✨ Want to Monetize Without the Burnout?✨
Join RockPorch and get access to ALL of our 850+ outdoor and lifestyle brands, premium commission rates, your own curated storefront, and the support of a Creator community that actually gets it.
👉 Become a RockPorch Creator Today
You don’t need a huge following to succeed.
You just need the right place to start. 💥
